Simplifying The Advertising and Marketing Distribution Process

Marketing and advertising materials can run the gamut from postcards, pamphlets and other paperwork to creative, exhibits, banners, giveaways, show booths and even event displays.  Whether the materials are easy to store, such as is the case of documentation, or they are larger, heavier or more unwieldy, like a trade show exhibit or event banners, having to handle all aspects of the process from the creation of the materials through to getting the materials to where they need to be delivered, distributed or can take up valuable manpower and effort, not to mention valuable space, away from your business.

By outsourcing this process, you can take advantage of economies of scale when it comes to storage and warehousing or distribution.  Companies like GFD can warehouse any materials needed, can provide kitting or pick-and-pack services as necessary to create gift bags, baskets or promotional sets, and can take care of delivering items to their intended destination, whether you need individual items messengered around town or you need a truckload of items delivered to a single destination.  In addition to delivery, professionals like those at GFD can display booths, shelving, banners, signs and other advertising and marketing-related items at trade shows, conferences, in stores, or just about anywhere needed.

Putting these aspects of the marketing, advertising or promotional process in the hands of companies that are experts at handling these tasks can not only simplify the process for your company, but can also save you money and increase efficiency.  For example, if you are looking to deliver a promotional product or incentive to potential clients around town and you put the task in the hands of one of your employees, you’ll be pulling that employee away from the work he typically does.  As you’re paying the employee his usual wage, he’s instead mapping out routes from one location to another, figuring out how to get everything delivered to wherever it needs to go, and maybe even taking a short “detour” to stop for lunch, meet a friend or take a relaxing stroll while not under the watchful eye of his supervisors.  All along, you’re anxious for the employee to get back to work and hope that everything is delivered as it should be and within the desired time frame.

In contrast, if you place this same delivery task in the hands of a professional courier service like GFD Courier, all you have to do is specify where all deliveries need to go and when they need to get there.  Then you no longer have to worry about whether things will get there on time, whether your employee is wasting time or what work is being put by the wayside while waiting for the employee to complete the delivery.  All you have to do is sit back and enjoy the benefits that come from a simplified, efficient and completed promotional distribution process.

For more information about the types of logistics services we offer for advertising, marketing, branding and public relations companies, contact GFD Courier at 212-349-3644 or 718-222-7444.